Direct sales & network marketing consulting
Consulting for direct selling company leaders
For owners, CEOs, presidents and field-development executives. Rob finds where the field is breaking down and helps you fix it with systems your leaders can run.
Problems Rob solves
Sound familiar?
Engagements
Ways Rob works with companies
Field leadership development
Identify and grow your next layer of leaders, with a clear path from top producer to leader of leaders.
Retention and culture review
Find where people drop off in their first 90 days and build recognition and culture habits that keep them.
Training system build
Turn what your best leaders do into simple, repeatable training any new leader can run.
Launch and momentum strategy
Plan a launch, relaunch or new market push with the field leaders who'll carry it.
What company leaders say
The results
“Rob Sperry is a valued friend, trusted advisor and an integral part of Direct Selling News.I trust his judgment, respect his integrity and appreciate his commitment to helping others succeed. Through his ‘What’s Working’ podcast, articles and countless contributions to Direct Selling University events, Rob delivers practical, relevant content. His insights consistently resonate with our audience. I confidently recommend him to anyone seeking a partner who understands direct selling and cares deeply about its future.”
“Before working with Rob, our 16-year-old company had plateaued.Over the past year, his consulting, keynotes, trainings, and mastermind events have made a huge difference. The data he shared made it clear that leadership development, simple systems, and step-by-step training were essential. At our recent 4-day IMPACT Conference, we saw more field engagement than we've had in years, and income-producing activities are up across the board.”
“Rob sees this industry from a vantage point very few people have: a clear view of both the company side and the field side.Having lived on both sides myself, I completely relate. That's exactly why his insights land so practically for anyone trying to build something that lasts. A business that touches millions of lives, as ours does, deserves to be built on durable principles that stand the test of time. Rob's work has helped us stay clear-eyed and introspective about where we stand. The clearest example is our customer-first initiative. We've been crafting it for a long time; the final nudge to go all in came from Why Companies Crash. Here's what we've learned since: a company that puts customers first is inherently putting leaders first, because the best leaders thrive where the customers naturally flow.”
“Rob is a master networker who always plays the long game.He's spent years serving leaders and companies across this profession, and it shows. He knows the people, the patterns and what actually moves a field. Any company would be lucky to have him in their corner.”
“I've worked with Rob for well over a decade.His strategies and insights propelled sales leaders in our company to break records, increase profits and change lives. The wealth of knowledge and connections he's collected over the years make his masterminds a must-attend event, and his books are the go-to source for leadership wisdom. The entire marketing channel is better today because of him. I'm so grateful for the incredible impact he has made in our company and the entire channel.”
Process
How an engagement runs
Rob works with company leadership on field strategy. He doesn't recruit leaders for companies or move teams between them.
- DiagnoseFind the real problem
Conversations with leadership and the field, plus a look at your numbers.
- PlanAgree on the fix
A short list of priorities and who owns each one.
- ImplementBuild it with your team
Trainings, systems and leader sessions.
- ReviewCheck it's working
Follow-up on what moved and what needs adjusting.
Questions company leaders ask
FAQ
What does Rob do as a direct selling consultant?
He works with owners, CEOs and field-development executives to find where the field is breaking down, then builds the fix with their team: field leadership development, retention and culture, training systems that scale, and launch strategy.
Does Rob recruit leaders for companies?
No. Rob works with company leadership on field strategy. He doesn't recruit leaders for companies or move teams between them.
How does an engagement work?
It starts with diagnosing the real problem through conversations with leadership and the field and a look at your numbers. Then you agree on a short list of priorities, build the fix together, and review what moved.