Who Wants to be That Crazy Network Marketer and Annoy Everyone?!?

How do you have posture; showing enough confidence but not arrogance???  Showing true confidence by being yourself and not fake??  Stating your intentions in a direct way without throwing up on the prospect with too much info??  Creating urgency without chasing??  Balance balance balance.  We listen to calls, go to meetings and even read books to fine tune our skill set.  To pick up little insights that will give us more vision and enable us to pass that vision onto others.
Most people think that either they have to annoy all their friends and family to succeed in Network Marketing or they won’t succeed.  You don’t have to be in the NFL to succeed. For those of that think the NFL is the National Football League it isn’t. In our industry the NFL would be the No Friends League.
I believe that there is a way to respectfully approach all of your family and friends so that you don’t become that annoying MLMer.
I heard a leader say this once, “all I talk about is (she named her mlm company).  All my friends are only from my mlm company because my other friends know that I am going to keep dripping on them about my company until they do it.”
Really??!!! Now wonder so many people don’t even want to talk to us!! Be a real person. Amateurs convince experts sort. Your job is to get your prospects to take a close look.  Your goal is to make sure that they at least KNOW what you are doing to make some sort of an educated decision. Then whatever decision they make is their choice.
Moving on to the topic of posturing, let me give a personal example. I just ran into a friend randomly.  This friend was approached about several years ago by someone in my organization.  His first question was, “are you still doing that MLM thing??”  I said yes.  It isn’t a job.  It is my lifestyle.  This guys name is John.  John said, “really?” I could never do that kind of thing.  I quickly told him it isn’t for everyone.  Only the willing.   I know how to teach you and anyone for that matter to do Network Marketing as a business.  I also can teach you a way to do it where you won’t lose any friends or family.  Most companies don’t know how to do that.  By the end of the 3 min conversation John said to me that he was leaving to go do sales for the summer but that when he got back he wants to explore doing Network Marketing as his future because residual income is what he has been looking for.
Now I don’t know if he will really sign up.  The point is this.  All of you have the tools to do this business and can say what I said in your own words.  You don’t have to have had massive success to say what I said.  I walked and talked just like I do now after a few days in the business.  Of course you learn more as you go but I kept it simple, passionate and confident.  If you don’t have confidence in yourself then don’t make yourself the issue.  Find something that you do have confidence in like the company and the leadership.  The next important part of that story is this…..  You can’t take away something you haven’t given them. I hear this all the time.  I just took the business away from them because they didn’t seem interested.  Of course there comes a point where that is the best strategy but all too often we take something away from prospects that don’t even know what it is we have to offer.  So posturing isn’t acting so cool that you act like you don’t care about them.  It is a balance.  Have your prospect get on a launch call (which is an introduction to the business), go to a meeting or get on a 3 way call.  Be careful to not sift too early and make sure that as you sift through prospects that YOU GET REFERRALS. In the story about John I was short in conversation, confident, let him know he could do this business.  I let him know I would love to work with him but I didn’t sound desperate.  I didn’t come off as arrogant like I make so much money that he didn’t matter.  What I did is I postured with an attitude that Network Marketing works and it will work for him if he is willing!
The next piece of advice that I have is this…
Call all your friends that said NO. Ask how they are doing without mentioning Network Marketing. When someone says no to you give them a follow up call just to be a real person and let them know there are no hard feelings by your actions.  People don’t care how much you know until they know how much you care.  BUILD THE RELATIONSHIP WITH PEOPLE is not an easy topic.  Some interpret that as, I have to talk with my prospects X amount times before I can mention my business.  Others don’t care and go the other extreme only interested in taking one’s money and their intentions are clear which will turn the prospect off.
Like I said, the balance on this topic isn’t an easy thing to do.  There is no set way.  There is no systematic way with people.  Every person is different and every relationship is different.
Always clearly state your intentions
That isn’t easy.  From your standpoint you want to make money off this individual but you also want to help them make money.  Neither is wrong and both are important.  I always let my prospect know why this is the best business plan on the planet.  In this business we make more money if our prospects make more money so we are incentivized to work as teams. The greatest part is your organization has the opportunity to make more money then you do!!!  If that doesn’t make sense to you then please talk to one of your leaders.  It is called geometric growth.  Each distributor who comes in has the opportunity to make more money then the person who sponsored them and in fact they have the opportunity to make more money then every single person in their upline.
The next bit of advice is FACEBOOK.  As always, don’t take just take my advice.  Each leadership team will have a little different perspective.  Whatever they tell you is RIGHT.
Facebook
I have never heard anyone who has had massive success from postings on Facebook.  Status updates like, do you want easy money, call me if you want to make money and business is so good are so cliche and overused they make people want to run the other way. They don’t help you sponsor the leaders; which is who we are all looking for. If you know of someone that has had success through postings on Facebook it is a lucky exception and WILL not duplicate properly.   Remember what works in our business is what duplicates.  Sure many of the leaders in your company may post stuff about their business but they are plugging their whole organization into the most recent news.  Most of their friends on Facebook are probably from their business.  They also have formed credibility so what they say doesn’t sound as cliche.
Just imagine a scenario with me.  The common person gets on Facebook.  Every week they see their friend post something new about your business.  The more they see the more MOST of them will think, “wow I don’t want to be that annoying person.  I could never do that.”
For some of you it isn’t bad to post something every once in a while but constant bombarding will not attract leaders nor will it attract those who aren’t in our industry.  I separate my contacts on Facebook.  I scroll over each new friend and if I want them receiving my Network Marketing updates then I  list them as business.  If they are just friends then I don’t need to change anything.  This way when I post something that is strictly for my business contacts I am able post solely for them.  If you aren’t sure how to do that just google it and you will learn quickly.  Using this technique I am able to be much more efficient and can properly utilize social media.  
Facebook does have great value.  Use it to build relationships.  Use it to promote lifestyle but don’t use it to spam your friends (your non network marketing friends).  They already think you are crazy!  🙂
Many of you will disagree with me and that’s ok.  Do whatever your leadership team tells you to do.
“Wherever you are be there.” Let me preface this; when hanging out with friends if they ask me about work, “I say this is the funnest  that I have ever done.  It is work just like everything but I love it.  Then say I really don’t talk a lot about work when I am with friends or family.” I change the subject and ask how they are doing. Now understand this is more of a group setting in a bigger function with friends or family.  Also understand that I will call them later to talk about my business. Yes there are circumstances where you probably have someone that is really interested.  In that circumstance keep it short and confident.  If they seem interested then talk about the business but don’t throw up on them. Don’t be DESPERATE!
A couple last little bits of advice
Put all Birthday’s in your phone and text Happy Birthday.  Not just your contacts from your business but all contacts.  If you are on your Facebook account it will say when your friends birthday is.  If you don’t have their birthday in your calendar you should text people asking them when their birthday is because you are updating your calendar and contact information.  Just a simple Happy Birthday goes a long way.  People love to have other people actually care about them.  You will find it becomes fun to see the responses you get back and is great to just stay on contact with people.  Yes that’s even if they never do the business!
Send out a minimum of 3 emails every week to reconnect with friends.  I would send out more and I would do it on red time (meaning do it when it is a non prospecting time like late night or early morning).
Be social. Truly love people and talk to people everywhere.  Do it for the right reasons.  Even if someone isn’t interested in the business I have learned to always love talking and conversing with people.
I learned a valuable lesson from my mentor Lon Wardrop.  I remember coming home from Lake Powell with him in September of 2009.  We got a flat tire on the way home.  There was a gentlemen who was 80 years old who pulled in to see if we needed help.  Lon spoke with this individual for 25 minutes.  Lon never asked this man for his phone number.  He didn’t have any intentions with the business.  Lon just loves talking with people.
I don’t want anyone to take this article and misinterpret it. I was speaking to you directly on the way we handle and approach with those we know. That doesn’t mean you shouldn’t be making contacts with people you don’t know that you come in contact with. We should always be listening and engaging in conversation with those we meet in random places whether that’s at a restaurant, getting your oil changed or wherever that may be.  We are in the business of becoming professional friend makers.
We should ALWAYS be taking massive action.
Don’t think you need to know everything I just taught you.  Don’t be overwhelmed. Your Network Marketing company is a lifestyle.  Walt Disney says, “the best way to get started is to start doing.”  Don’t be afraid to make mistakes.  My point is that you can be a real person and make this business happen.  In fact MOST of the leaders are all Real People and not crazy MLMers.  This business is about leadership.  My goal is to empower you to become better leaders.  Stephen Covey says, “that leadership is communicating someones worth and potential so clearly that they see it in themselves.”  It doesn’t matter where you are at in your Network Marketing business.  What matters is where you are going!  Start seeing yourself for what and who you can be because all of us can be more.  We are here on this earth to be great.  So let’s go make it happen!
  • veronica

    Rob,
    This came at the perfect time for me. Thank you for your insight and for sharing your journey. I know we all have to go through a learning curve, especially those of us who have never done anything like this business before. I appreciate your information and they way you provide a visual scope of learning and implementing a plan.

    Thank you,
    V

  • Jackie

    Ditto to the last comment. I’m glad I ran into your blog. Thank you again for passing on the tips that are so important and have empowered me. -Jackie